Initial Family Campaign

At GC we are constantly striving to offer world-class quality products, services and most importantly very good and smooth workflows to all European dental professionals. In pursuit of achieving our mission, GC is taking a closer look at the daily interaction between the dentist and the lab technician.

“Working together and with good products, you can achieve more.”

That’s the principle in GC’s latest campaign, which highlights the synergy between the Initial Lithium Disilicate Solutions (Initial LiSi), designed for creating restorations of the highest standard.

"The Art of Teamwork" is more than just a campaign; it's a celebration of collaboration and precision in the world of dentistry. Dentists and technicians can create masterpieces, by combining the finest materials, technology, workflows, and expertise. In leveraging the collaborative potential of Initial LiSi Products and Initial IQ ONE SQIN, a powerful synergy unfolds. This strategy not only aligns with the pursuit of meeting the highest aesthetic standards but also seamlessly integrates with the overall efficiency of the entire Initial product line, providing a time-efficient approach in achieving superior results.

Join GC’s new campaign in support of appreciation for the work of one another with the common goal of clinical success and longevity of the treatment.

Image Gallery

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